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An Interview with GB Labels

An Interview with GB Labels

One of the trickiest aspects of being a designer, maker or brand owner? Finding suppliers you can trust. That’s why we were super-pleased to discover GB Labels; a friendly neighbourhood branding specialist just round the corner from the CAD For Fashion Derby studio. 

GB Labels is a family team of weaving experts with around 50 years of experience between them. Peter Gregory started the business decades ago and has now passed the reins over to sons Luke and Jason Gregory. 

Along with the rest of the team, Jason and Luke provide branding products to some of the biggest companies in the world. But their signature range of woven labels, cotton labels, swing tickets and ribbon has found cult status amongst the Instagram makers community too. 

We caught up with Jason to ask him six quickfire questions. Here’s what he had to say… 

GB Labels Team

Hey Jason, firstly, why is branding so important?

“If you think about those huge household names, they all have that memorable logo and identifiable colour palette. This is something even the smallest brands can replicate.

Branding matters because it’s the one thing that instantly makes you stand out from competitors. Whether that’s at a trade fair such as Top Drawer or on a shelf in a local boutique such as Design at 44.”

What products should every small business have?

“The branding products you choose need to elevate your brand and make it look professional and consistent. A woven label or cotton label adds quality, a swing ticket is something your customers can linger over, ribbon shows them you lovingly wrap each order and a wash care label is something you need to be transparent with your customers.

Probably the most common mistake we come across is designers buying bulk labels after a quick Google search then being disappointed with the quality. My tip would be to do your research because your branding should always be high quality and well-crafted. It represents your brand after all!”

Woven Labels

Where do you source your products from?

“Our office is based in Derby, that’s where we store all the labels. In a secret studio in Wales, you’ll find our state of the art loom. Most of our product range is made there which is why we describe ourselves as ‘beautifully British’.

But it’s important we’re transparent with our customers. We aren’t fussed where a product comes from as long as it’s the best quality and made responsibly. So if we need to source an element from overseas, we’ll let our customers know. 

We also try to be sustainable where we can. People may assume having branding products creates waste. However, our cotton products are kind to the planet, our swing tickets can be made from recyclable cardboard and things like ribbon can have hundreds of uses after they are used for the first time. It’s about doing what feels right for your business”

GB Labels
GB labels – Woven Labels

How do you help brands achieve branding success?

“We work with all types of brands. From film studios and fashion houses to student designers and startups based in garden sheds. 

There’s room for all sorts of creativity and entrepreneurship within the industry, but it’s how you present and market your products that’s important. Unfortunately, branding is probably one of the main things a designer forgets. You wouldn’t believe how many calls we get hours before fashion week!

Luckily nurturing new talent, student designers and side hustlers is something we really enjoy. You don’t have to know anything about branding to place an order with us. We offer free sample packs, regular discount codes, a logo design service – and we’re always on the other end of the phone when you need advice.”

Where are some of the more unusual places your woven labels appear?

“You may think branding is all about every day clothing labels, but you’d be surprised. Our labels end up on dog collars, tents, bicycles, wedding dresses, racing cars, sofas… the list is endless! We even started a hashtag #ShareYourLabel to keep track of where all our products end up.”

What’s the best thing about being a family-run business?

“Unlike companies based overseas or bigger garment label factories, we’re always able to offer the personal touch and guide a designer through the label ordering process step by step. And of course, we’re always honoured to work with prestigious names, which we do on a daily basis. 

Mainly we really enjoy seeing people’s reactions when they see their label for the first time. This is because often it’s a major step forward for their brand or signifies a poignant event like their first trade show or graduation from a fashion design course. 

That’s probably why we love our Instagram community so much. There’s lots of talent out there and the future is bright for independent brands.”

Follow GB Labels on Instagram or get in touch via their website. And keep an eye on their social media for some exciting updates coming soon… 


A Year in the Making

A Year in the Making

What a month it’s been! It feels like last months event and the Adobe Textile Designer demo was so long ago now, but what a fantastic night it was.

In July we celebrated CAD for Fashion Academy’s 1 year anniversary with an event called ‘A Year in the making’. The event was a chance for us all to look back on the last year and see how far we have come. Learners, industry friends and C4F Tutors were all there to raise a glass for everything we have all achieved! From small hurdles, slow and steady progress to complete shake-ups of life, work and personal development.

We are grateful to all of you who were able to join us on the evening to raise a glass! and to those who sent their congratulations.

Owner Erica Horne and resident, fashion print and graphics expert Stephen Rose; raise a glass to celebrate CAD for Fashions first year.

Adobe’s ‘Textile Designer’

At the event, we were treated to an exclusive Demo from our resident fashion print and graphics expert Stephen Rose. He told us all about Adobe Photoshop’s ‘Textile Designer’, formally known as ‘Project Paras’. This new plugin is going to change the way you create your repeats in Photoshop for the better! He showed us how easily it allows you to capture different colour combinations and also how it gives you full technical control over your output when you are ready to print.

Have a go in the studio! 

After the talk, we opened up the studio to let everyone have a go at using the new plugin. We provided a demo file and simple instructions which meant everyone was able to have a play and see how incredible the new features could be when it is finally rolled out in the main program.

Stephen Rose supporting our learners whilst they try out ‘Textile Designer’ for Adobe Photoshop

It’s fair to say there were some pretty excited faces in the room…

“This is how excited I am about the preview I’ve seen tonight of the new Adobe software – Adobe Textile Designer. This is gonna change my life! @cadforfashion 🖤🖤🖤” Alix Webb

Overall the event was a great success and it was our genuine pleasure to share it with you all. It also attracted a fair bit of interest outside our little community; including a little company called… Adobe! Next week myselfand Stephen will be on a video conference to California to speak with Mike Scrutton; Director of Print Technology and Strategy at Adobe. He is in charge of developing the ‘Textile Designer’ plugin and wants to speak to us about what we think! 

Over the last few weeks, we have been collecting feedback from you guys on Instagramand Facebook so we can help to make this feature the best it can be before its rolled out in the next major update. If you have any feedback or suggestions we would love to hear from you and will be passing all of this on to Adobe next week. Get in touch on info@cadforfashion.co.uk

Adobe’s ‘Textile Designer’ for Adobe Photoshop
Graduate Fashion Week 2019

Graduate Fashion Week 2019

Graduate Fashion Week – The most exciting yet most nerve-racking week for the final fashion year students. You never know what could happen in a week, but now it was time to see.

Going to Graduate Fashion week in the year of 2019 was a different experience for me than the other times I have visited. Usually, I am invisible behind backstage helping the current final year students, always in a mad rush to get the garments onto the models; but this year that was not the case. I was in full view taking in the whole experience of what Graduate Fashion Week had to offer.

The Start of the Day

The moment I stepped into the entrance of Old Truman Brewery, I could tell in an instant that I was entering a Fashion Event. Cameras were everywhere, taking shots and films of the number of people walking through the door, showcasing how popular the event was. I could feel the buzz of the surrounding people as soon as I walked in. As you enter you spot the variety of different Universities stands that are dotted around the map. What impressed me the most was how you could see the personalities of what each University had to offer. You could see this from the way they had creatively thought of how they wanted to present their work. Garments, Portfolios, Magazines, Look Books, Zines, there was everything on show. A real range of products, all intriguing to see.
I spotted as I walked around, teams from the industry meeting graduates, reviewing portfolios and discussing career options. So, not only was it a great exhibition but also a great way for the designers work to get noticed. An easily accessible way of self-networking.

#Tagyourtalent

I kept walking around and soon realised there were another 2 floors of this. I couldn’t wait for more. I headed to the next section and noticed boards full on snapshots of Instagram Posts. As I got closer, I soon realized it was a few bunch of the #TagYourTalent posts from the current graduates. I thought I had recognized them from my own feed. I liked this feature. It represented the typical story of the lives of final fashion year students.

I even loved following the # on my feed, such another great way of designers to get recognized and acknowledged. Even so, I ended up following probably nearly every different student as I just got fascinated seeing people’s ideas come to life and also seeing what the exact topic was that inspired them to create such unique diverse collections and outcomes.

GFW Live!

Throughout the day there were also many live discussions on various topics in the talk space including, Mothercare, expressing how important body confidence is in their message for the brand; Q&A’s with Footwear designer Sam Pearce, and even chats with the ever so famous Gok Wan and Hilary Alexander, expressing everything related to career goals and how to prepare for this.

Sponsor Stands – Great for Graduates

Dotted around the exhibition space where also the stands of the people supporting Graduate Fashion Week, these including, Size?, Tu, George, Clarks and so many more. You could see walking past how helpful these were to current graduates as everyone was holding a portfolio waiting patiently in line. The day was a great way of self-networking, showing your work to potential employers, or even if it is just trying to get some advice on work and how to get where you would like to be. Tu also presented the 2018 scholarship collection which I loved. Seeing this put the whole day into perspective for me as it showed how helpful this day can be for not only the graduates but the brands too. It is a great community for students but also helps spot the fresh and emerging talent for the brands.

Time For The Catwalk Show

But now, it was time for the catwalk. I was there supporting my University and every student that got picked for the show. As we waited, you could hear everyone’s conversations, eager wanting to get in. I managed to get 2nd row back and oh how I did feel like I was at London Fashion Week. More people were walking in and taking their seats, these including the VIP’s who were judging the variety of awards and scholarships, and the cameras were put into place at the end of the catwalk. Everyone was ready for the show to start.

Photos By Simon Armstrong via https://www.instagram.com/bcu_fashion/

We had twenty collections walk down the catwalk and not one was similar in any way, all such diverse concepts explored. Not only did the garments look great but you could see every student considered the whole look, including accessories and shoes. It really did just make me want to get started with the final year, creating my concept and getting into design work to see final products come to life. I felt immensely proud for my University as the show had finished, but couldn’t bear to think how all the students were feeling behind backstage, knowing that soon that the whole year would soon be finished, and how they were all realising that they did it, one of the hardest years they had to face was all coming to a close.

The whole day at Graduate Fashion Week was such an amazing experience for me, seeing everything that each graduate had worked so hard on in the last year. Each outcome looked incredible. But not only was it a great day for me but also everyone there. Graduates spending time with well-known brands, the brands trying to find some new fresh emerging talent, and just a place where everyone came together to celebrate everything creative. Graduate Fashion Week did an amazing job to host all of this again for yet another year, and I hope that next year I will see you there with my collection going down the catwalk, but I guess we will just have to see! Until next time Graduate Fashion Week!

Leah

CAD for Fashion X Line + Dot Creative

CAD for Fashion X Line + Dot Creative

Adobe Indesign for Fashion Branding

CAD for Fashion is very happy to announce our collaboration with Line + Dot Creative! Creative director Alexandra Hardwick is going to be sharing her skills and expertise to help you develop your concept and execute your text-based, brand logo using Adobe Indesign.  

Alex is the driving force behind Line + Dot, with more than ten years’ industry experience working with brands including Adidas x Stella McCartney, Hugo Boss and Disney within a global fashion branding agency. She believes in insight-led concepts, creativity and thoughtful design. Her skills span across, website design, Logo and style guide creation, branding application and market research.

Why Adobe Indesign? 

Adobe Indesign is the industry standard for fashion branding. It allows you to create high quality, print ready artwork for your fashion promotional materials. InDesign provides the tools necessary to design pages and create visual layouts that can be used for both print and digital media. It bridges the gap between Adobe Photoshop and Illustrator with some fantastic applications within the world of graphic design and fashion.

Adobe InDesign for Fashion Branding – Beginner 27.04.2019

Would you like the power to realise your own vision? This Adobe InDesign for Fashion Branding Course will give you the skills to create and explore the potential of powerful mood boards and thoughtfully designed text-based logos for your fashion brand.

Whether you are a fashion startup looking to create a logo for your business or an established brand looking to refresh your look. This course will take you through the essential processes needed to produce professional and relevant branding materials. All we ask is that you have a brand name decided upon and that you have some idea of your market positioning. Not sure if you are ready? Or if this course is for you then please get in touch here, we would be happy to advise.

What will I learn?

In the morning Alex will take you through the basics of understanding your brand; defining your target audience and helping you to pick out key messages and aesthetics you want to carry through with your branding. You will then use Adobe InDesign to create moodboards portraying the direction of your brand. In the afternoon Alex will guide you through the software to explore and create a text-based logos inspired by your morning’s work.

By the end of the day, you will have a professional looking logo that represents your brand, that can be used across your print and digital materials such as your website, promotional materials, labels, and of course social media.

Head over to the Course Page for full details.

“I believe in insight-led concepts, creativity and thoughtful design.”

Alex – Creative Director of Line + Dot

Find out more about Line + Dot Creative and what they do over on their website and social media:

https://www.lineanddotcreative.com

https://www.linkedin.com/in/alexandra-hardwick/

https://www.instagram.com/lineanddotcreative/

https://twitter.com/linedotcreative

Meet the Team – CAD for Fashion Resident Expert… Stephen Rose

Meet the Team – CAD for Fashion Resident Expert… Stephen Rose

We’re lucky enough at CAD for Fashion to have a resident fashion print and textile expert, Stephen Rose, who tutors our digital print and textile design courses.  Stephen is a mine of information and knowledge, with vast industry experience which he is more than happy to share with those taking our digital courses.  

Stephen Rose – Resident Fashion Print and Graphics Expert.

While many believe that CAD software is difficult to use, you will find that if you’re taught the right tricks and techniques and the correct way of doing things from the start, rather than being clumsy, frustrating and time consuming, these programmes are incredibly quick, efficient and effective to use for fashion and textile design.  And Stephen certainly is an expert in his field!  Founder and owner of Now! Design, Stephen has 20 years’ experience of developing and designing placement prints and repeat pattern fabrics for everything from fashion apparel to sportswear and soft furnishings for countless high street stores and well-known brands – with many of his designs becoming bestsellers in stores and online. 

In addition to his incredible talent, Stephen’s a thoroughly nice guy with a calm and patient teaching style.  Whether they’ve come in as complete beginners or designers wanting to refresh or top-up their skills, most of our course attendees come away amazed at how much they’ve learnt and managed to achieve.   You really can get to a higher level, faster if you’re trained by experts!

Stephen teaching our Adobe Photoshop for Fashion Print and Textile Course.

Driven by his passion for print, Stephen has also co-founded Graphic Moda, a creative marketplace for digital fashion print, which brings talented designers and buyers together to supply commercial fashion retailers with exclusive high quality designs at fair trade prices.  

“I’ve dedicated my career to digital fashion print design and I really enjoy taking courses at CAD for Fashion and helping others to learn what’s possible – seeing them realise what the software can do (or, rather, what they can do with the software!), achieving new things, finding shortcuts that will help immensely in their day-to-day work, creating something that looks amazing… it’s incredibly rewarding.  It’s my passion and if I can help to fuel that in someone else, well, there’s nothing better.”

Stephen Rose

Thanks Stephen – it’s great to have you on the CAD for Fashion team!

Find out here about our forthcoming courses or sign up for our newsletter to be amongst the first to hear about new and exciting courses and workshops planned for 2019.

Fashion Goes Digital in Derby

Fashion Goes Digital in Derby

There’s much more to being a fashion designer than having an eye for style and a flair for design. In an increasingly digital world a good working knowledge of CAD software is crucial but, unfortunately, it’s something that’s often overlooked on design courses.That’s why experienced designer, Erica Horne, has created an innovative new studio and training academy, CAD for Fashion, in Derby. Training can be hugely beneficial to fashion designers from students, to freelancers, to corporate teams and while specific computer aided design courses are popular in London there’s previously been little available in the Midlands.

Erica explains: “I studied fashion at Derby University and always particularly enjoyed using Adobe Illustrator and Photoshop. It wasn’t really covered in depth on the course computer-aided but I got on well with the software and began helping friends with it. When I graduated 6 years ago and began working as a childrenswear designer in Nottingham I continued to teach people how to use the software. Eventually, this led to teaching short courses at Nottingham Trent University, visiting lectures at Derby, Birmingham City Universities, and offering tuition to people at home. The demand was clearly there – this software can play a huge part in a fashion designer’s role nowadays and knowing how to use it properly, understanding the shortcuts, and using it in the same way as colleagues so that you can collaborate effectively makes life so much easier – so that’s why I set up the Academy.”

Erica Horne – Owner CAD for Fashion Studio & Academy
One of CAD for Fashion Academy’s resident experts – each one highly skilled and still practising as a designer in the Fashion industry.

As well as running the academy, through the studio side of the business Erica still works as a freelance designer and product development manager with award-winning Nottingham designer Fazane Fox amongst other brands. It’s this continued hands-on, industry experience that qualifies Erica to teach CAD in the most current and relevant way.

“I’m up-to-date with the latest versions of the software; I know how it works and what fashion designers need from it. It’s not bespoke software and most generic courses cover Illustrator and Photoshop for graphic design. The fashion industry has specific uses and requirements, so that’s what I focus on.”

Erica Horne – Owner CAD for Fashion Studio & Academy
Erica Horne – At the CAD for Fashion academy Launch Event helping some guests with the Adobe Illustrator challenge.

For businesses, Erica can work with whole teams to ensure that they’re all using the software efficiently and in the same way, leading to slicker processes and easier collaboration, as she did recently with Nottingham based MotoDirect. Courses cover all levels, ranging from complete beginner to intermediate or refresher, with corporate courses adapted specifically to a team’s needs.

If you would like to find out more about how CAD for Fashion Studio & Academy can support you and your needs please get in touch!