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A Year in the Making

A Year in the Making

What a month it’s been! It feels like last months event and the Adobe Textile Designer demo was so long ago now, but what a fantastic night it was.

In July we celebrated CAD for Fashion Academy’s 1 year anniversary with an event called ‘A Year in the making’. The event was a chance for us all to look back on the last year and see how far we have come. Learners, industry friends and C4F Tutors were all there to raise a glass for everything we have all achieved! From small hurdles, slow and steady progress to complete shake-ups of life, work and personal development.

We are grateful to all of you who were able to join us on the evening to raise a glass! and to those who sent their congratulations.

Owner Erica Horne and resident, fashion print and graphics expert Stephen Rose; raise a glass to celebrate CAD for Fashions first year.

Adobe’s ‘Textile Designer’

At the event, we were treated to an exclusive Demo from our resident fashion print and graphics expert Stephen Rose. He told us all about Adobe Photoshop’s ‘Textile Designer’, formally known as ‘Project Paras’. This new plugin is going to change the way you create your repeats in Photoshop for the better! He showed us how easily it allows you to capture different colour combinations and also how it gives you full technical control over your output when you are ready to print.

Have a go in the studio! 

After the talk, we opened up the studio to let everyone have a go at using the new plugin. We provided a demo file and simple instructions which meant everyone was able to have a play and see how incredible the new features could be when it is finally rolled out in the main program.

Stephen Rose supporting our learners whilst they try out ‘Textile Designer’ for Adobe Photoshop

It’s fair to say there were some pretty excited faces in the room…

“This is how excited I am about the preview I’ve seen tonight of the new Adobe software – Adobe Textile Designer. This is gonna change my life! @cadforfashion 🖤🖤🖤” Alix Webb

Overall the event was a great success and it was our genuine pleasure to share it with you all. It also attracted a fair bit of interest outside our little community; including a little company called… Adobe! Next week myselfand Stephen will be on a video conference to California to speak with Mike Scrutton; Director of Print Technology and Strategy at Adobe. He is in charge of developing the ‘Textile Designer’ plugin and wants to speak to us about what we think! 

Over the last few weeks, we have been collecting feedback from you guys on Instagramand Facebook so we can help to make this feature the best it can be before its rolled out in the next major update. If you have any feedback or suggestions we would love to hear from you and will be passing all of this on to Adobe next week. Get in touch on info@cadforfashion.co.uk

Adobe’s ‘Textile Designer’ for Adobe Photoshop
Graduate Fashion Week 2019

Graduate Fashion Week 2019

Graduate Fashion Week – The most exciting yet most nerve-racking week for the final fashion year students. You never know what could happen in a week, but now it was time to see.

Going to Graduate Fashion week in the year of 2019 was a different experience for me than the other times I have visited. Usually, I am invisible behind backstage helping the current final year students, always in a mad rush to get the garments onto the models; but this year that was not the case. I was in full view taking in the whole experience of what Graduate Fashion Week had to offer.

The Start of the Day

The moment I stepped into the entrance of Old Truman Brewery, I could tell in an instant that I was entering a Fashion Event. Cameras were everywhere, taking shots and films of the number of people walking through the door, showcasing how popular the event was. I could feel the buzz of the surrounding people as soon as I walked in. As you enter you spot the variety of different Universities stands that are dotted around the map. What impressed me the most was how you could see the personalities of what each University had to offer. You could see this from the way they had creatively thought of how they wanted to present their work. Garments, Portfolios, Magazines, Look Books, Zines, there was everything on show. A real range of products, all intriguing to see.
I spotted as I walked around, teams from the industry meeting graduates, reviewing portfolios and discussing career options. So, not only was it a great exhibition but also a great way for the designers work to get noticed. An easily accessible way of self-networking.

#Tagyourtalent

I kept walking around and soon realised there were another 2 floors of this. I couldn’t wait for more. I headed to the next section and noticed boards full on snapshots of Instagram Posts. As I got closer, I soon realized it was a few bunch of the #TagYourTalent posts from the current graduates. I thought I had recognized them from my own feed. I liked this feature. It represented the typical story of the lives of final fashion year students.

I even loved following the # on my feed, such another great way of designers to get recognized and acknowledged. Even so, I ended up following probably nearly every different student as I just got fascinated seeing people’s ideas come to life and also seeing what the exact topic was that inspired them to create such unique diverse collections and outcomes.

GFW Live!

Throughout the day there were also many live discussions on various topics in the talk space including, Mothercare, expressing how important body confidence is in their message for the brand; Q&A’s with Footwear designer Sam Pearce, and even chats with the ever so famous Gok Wan and Hilary Alexander, expressing everything related to career goals and how to prepare for this.

Sponsor Stands – Great for Graduates

Dotted around the exhibition space where also the stands of the people supporting Graduate Fashion Week, these including, Size?, Tu, George, Clarks and so many more. You could see walking past how helpful these were to current graduates as everyone was holding a portfolio waiting patiently in line. The day was a great way of self-networking, showing your work to potential employers, or even if it is just trying to get some advice on work and how to get where you would like to be. Tu also presented the 2018 scholarship collection which I loved. Seeing this put the whole day into perspective for me as it showed how helpful this day can be for not only the graduates but the brands too. It is a great community for students but also helps spot the fresh and emerging talent for the brands.

Time For The Catwalk Show

But now, it was time for the catwalk. I was there supporting my University and every student that got picked for the show. As we waited, you could hear everyone’s conversations, eager wanting to get in. I managed to get 2nd row back and oh how I did feel like I was at London Fashion Week. More people were walking in and taking their seats, these including the VIP’s who were judging the variety of awards and scholarships, and the cameras were put into place at the end of the catwalk. Everyone was ready for the show to start.

Photos By Simon Armstrong via https://www.instagram.com/bcu_fashion/

We had twenty collections walk down the catwalk and not one was similar in any way, all such diverse concepts explored. Not only did the garments look great but you could see every student considered the whole look, including accessories and shoes. It really did just make me want to get started with the final year, creating my concept and getting into design work to see final products come to life. I felt immensely proud for my University as the show had finished, but couldn’t bear to think how all the students were feeling behind backstage, knowing that soon that the whole year would soon be finished, and how they were all realising that they did it, one of the hardest years they had to face was all coming to a close.

The whole day at Graduate Fashion Week was such an amazing experience for me, seeing everything that each graduate had worked so hard on in the last year. Each outcome looked incredible. But not only was it a great day for me but also everyone there. Graduates spending time with well-known brands, the brands trying to find some new fresh emerging talent, and just a place where everyone came together to celebrate everything creative. Graduate Fashion Week did an amazing job to host all of this again for yet another year, and I hope that next year I will see you there with my collection going down the catwalk, but I guess we will just have to see! Until next time Graduate Fashion Week!

Leah

CAD for Fashion X Line + Dot Creative

CAD for Fashion X Line + Dot Creative

Adobe Indesign for Fashion Branding

CAD for Fashion is very happy to announce our collaboration with Line + Dot Creative! Creative director Alexandra Hardwick is going to be sharing her skills and expertise to help you develop your concept and execute your text-based, brand logo using Adobe Indesign.  

Alex is the driving force behind Line + Dot, with more than ten years’ industry experience working with brands including Adidas x Stella McCartney, Hugo Boss and Disney within a global fashion branding agency. She believes in insight-led concepts, creativity and thoughtful design. Her skills span across, website design, Logo and style guide creation, branding application and market research.

Why Adobe Indesign? 

Adobe Indesign is the industry standard for fashion branding. It allows you to create high quality, print ready artwork for your fashion promotional materials. InDesign provides the tools necessary to design pages and create visual layouts that can be used for both print and digital media. It bridges the gap between Adobe Photoshop and Illustrator with some fantastic applications within the world of graphic design and fashion.

Adobe InDesign for Fashion Branding – Beginner 27.04.2019

Would you like the power to realise your own vision? This Adobe InDesign for Fashion Branding Course will give you the skills to create and explore the potential of powerful mood boards and thoughtfully designed text-based logos for your fashion brand.

Whether you are a fashion startup looking to create a logo for your business or an established brand looking to refresh your look. This course will take you through the essential processes needed to produce professional and relevant branding materials. All we ask is that you have a brand name decided upon and that you have some idea of your market positioning. Not sure if you are ready? Or if this course is for you then please get in touch here, we would be happy to advise.

What will I learn?

In the morning Alex will take you through the basics of understanding your brand; defining your target audience and helping you to pick out key messages and aesthetics you want to carry through with your branding. You will then use Adobe InDesign to create moodboards portraying the direction of your brand. In the afternoon Alex will guide you through the software to explore and create a text-based logos inspired by your morning’s work.

By the end of the day, you will have a professional looking logo that represents your brand, that can be used across your print and digital materials such as your website, promotional materials, labels, and of course social media.

Head over to the Course Page for full details.

“I believe in insight-led concepts, creativity and thoughtful design.”

Alex – Creative Director of Line + Dot

Find out more about Line + Dot Creative and what they do over on their website and social media:

https://www.lineanddotcreative.com

https://www.linkedin.com/in/alexandra-hardwick/

https://www.instagram.com/lineanddotcreative/

https://twitter.com/linedotcreative

Fashion Goes Digital in Derby

Fashion Goes Digital in Derby

There’s much more to being a fashion designer than having an eye for style and a flair for design. In an increasingly digital world a good working knowledge of CAD software is crucial but, unfortunately, it’s something that’s often overlooked on design courses.That’s why experienced designer, Erica Horne, has created an innovative new studio and training academy, CAD for Fashion, in Derby. Training can be hugely beneficial to fashion designers from students, to freelancers, to corporate teams and while specific computer aided design courses are popular in London there’s previously been little available in the Midlands.

Erica explains: “I studied fashion at Derby University and always particularly enjoyed using Adobe Illustrator and Photoshop. It wasn’t really covered in depth on the course computer-aided but I got on well with the software and began helping friends with it. When I graduated 6 years ago and began working as a childrenswear designer in Nottingham I continued to teach people how to use the software. Eventually, this led to teaching short courses at Nottingham Trent University, visiting lectures at Derby, Birmingham City Universities, and offering tuition to people at home. The demand was clearly there – this software can play a huge part in a fashion designer’s role nowadays and knowing how to use it properly, understanding the shortcuts, and using it in the same way as colleagues so that you can collaborate effectively makes life so much easier – so that’s why I set up the Academy.”

Erica Horne – Owner CAD for Fashion Studio & Academy
One of CAD for Fashion Academy’s resident experts – each one highly skilled and still practising as a designer in the Fashion industry.

As well as running the academy, through the studio side of the business Erica still works as a freelance designer and product development manager with award-winning Nottingham designer Fazane Fox amongst other brands. It’s this continued hands-on, industry experience that qualifies Erica to teach CAD in the most current and relevant way.

“I’m up-to-date with the latest versions of the software; I know how it works and what fashion designers need from it. It’s not bespoke software and most generic courses cover Illustrator and Photoshop for graphic design. The fashion industry has specific uses and requirements, so that’s what I focus on.”

Erica Horne – Owner CAD for Fashion Studio & Academy
Erica Horne – At the CAD for Fashion academy Launch Event helping some guests with the Adobe Illustrator challenge.

For businesses, Erica can work with whole teams to ensure that they’re all using the software efficiently and in the same way, leading to slicker processes and easier collaboration, as she did recently with Nottingham based MotoDirect. Courses cover all levels, ranging from complete beginner to intermediate or refresher, with corporate courses adapted specifically to a team’s needs.

If you would like to find out more about how CAD for Fashion Studio & Academy can support you and your needs please get in touch!

CAD for Fashion Studio & Academy Launch Event

CAD for Fashion Studio & Academy Launch Event

Fashion Launch Event Attracts Designers to Derby  The recent launch of an innovative new fashion design studio and academy in Derby attracted fashion start-ups, students, established brands and experienced designers from across the Midlands and the North West, all eager to be amongst the first to experience what CAD for Fashion has to offer.  Created by Derby University alumnus Erica Horne, CAD for Fashion was launched to fulfil a demand for fashion-focused training aimed at anyone using Adobe Illustrator and Photoshop specifically for fashion and print design. An accomplished designer herself, as well as a lecturer and tutor, Erica identified a need for courses that teach designers of all levels of skill, competency and experience the best and most efficient way to use this software for fashion design and collaboration, through understanding the techniques and making the most of the shortcuts the software offers.  While such courses are popular in London and the South, there’s little available to designers north of the capital as most focus on using the software for graphic design. That’s why, when word got out about CAD for Fashion’s launch, prospective clients were happy to travel from as far away as Manchester and Leicester for the evening event which officially marked the opening of the business and its exciting array of courses.  Lecturers from Nottingham Trent and Birmingham Universities mingled with industry professionals from lingerie, childrenswear and menswear brands as well as local brands, up-and-coming new labels and students taking their first steps into the industry. The event was a great success and Erica is excited about the future as CAD for Fashion begins to establish itself as the go-to training hub for designers in the Midlands and beyond.  “There was a real buzz at the event – everyone was excited about what we’re offering at CAD for Fashion and enjoyed the opportunity to meet with other industry professionals too. I also introduced fashion print and graphics expert, Stephen Rose, owner of Now! Design and co-founder of GraphicModa, who will be adding to our current course portfolio with a range of industry-focused print, textile and graphics courses aimed at achieving high-quality commercial results. With over 20 years’ industry experience Stephen’s knowledge and enthusiasm is a great asset!”  Feedback from the launch was so positive that Erica is already planning another event at the studio to enable fashion industry professionals to get together to share experience, knowledge and insights. Andy and Ashley, owners of a new start-up brand from Manchester who have already attended one of CAD for Fashion’s courses, commented on how much they’d benefit from attending the launch: “We met some great people and got some priceless advice. We are both very excited about our future.”.  Find out more about what CAD for Fashion has to offer here.